In January 2020, Disneyland made an unprecedented move by “sunsetting” the Annual Pass Program.
Disneyland President Ken Potrock cited the COVID-19 pandemic as the reason behind axing the current AP offerings on the west coast, originally saying: “Due to the continued uncertainty of the pandemic and limitations around the reopening of our California theme parks, we will be issuing appropriate refunds for eligible Disneyland resort Annual Passports and sunsetting the current program…”.
Now, as Disneyland prepares to reopen on April 30th, Potrock says the park will likely launch a new program before the end of the year.
During the D23 Inside Disney Podcast, Potrock stated:
“It’s a great opportunity to reimagine an Annual Pass program that wasn’t just built on the last couple of decades but was built on how our guests and fans wanted to use the parks in the future. So a real high level of consumer-centricity, we’re working on that right now and we’ll clearly be launching something before the end of the year. But I think it’s going to be an exciting new program and [it’s something] I think our biggest fans, our most loyal fans, are going to be very responsive to.”
The topic was brought up around the 25-minute mark.
It’s unclear if there will be a pass that will allow access at Disneyland and Walt Disney World.